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Opportunities for Mobile Financial Services

I have just published a free to download White Paper that addresses the global market opportunity for Mobile Financial Services and presents a view on which regions represent the best opportunity for growth in both revenue and profitability. It also identifies some of the challenges and other factors that could affect regional growth for Mobile Financial Services.

The potential revenue and profitability from Mobile Financial Services depends on which business model wins the day, and which part of the value chain you are addressing. In some scenarios the Mobile Operators command a larger share of the overall revenues, in other scenarios financial institutions take the lion’s share. There are also other scenarios where a central co-coordinating function, the Trusted Service Manager or TSM, will make money.

My overall conclusion is that for service providers and application developers, the Cross-Border Mobile Remittances market offers the best opportunity, based on potential ROI and relative complexity of entering the market.

This will change over time though and micro-payments should become more lucrative.

Further details are available in my free to receive White Paper. Visit my website and click on link and I will send the free white paper to you...


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